The Standard
Downtown LA
ROOF DECK
ROOF DECK
ROOF DECK
ROOF DECK
BUILDING & ENTRY
PLANS
INTERIORS
INTERIORS
The adaptive re-use of the Superior Oil building
into a hip but affordable hotel has earned accolades
for its edgy hospitality design. It also anticipated,
if not accelerated, revitalization and investment in urban
living in downtown Los Angeles.

This project used state preservation tax credits to convert the original Superior Oil Co. Headquarters (designed by Claude Beelman in 1956) into a hotel. The transformation involved moving the primary entry to the rear to accommodate drop-off and pick-up and adding an outdoor lounge and dining area. Guest room floors are strategically configured to make sense of the overly deep office floorplates and the addition of the rooftop pool and bar takes advantage of 360 degree views to create an iconic social place.

STATUS
COMPLETED 2002

LOCATION
LOS ANGELES, CA

CLIENT
ANDRE BALAZS/HOTELS AB

PROGRAM
203 GUEST ROOMS, 139,000 SF, 12,700 SF PARKING
AWARDS AND RECOGNITION
2005 AIA/LOS ANGELES MERIT AWARD
2003 AIA/CALIFORNIA COUNCIL MERIT AWARD
2003 WESTSIDE URBAN FORUM PRIZE
2003 LA CONSERVANCY PRESERVATION AWARD
2003 LA BUSINESS COUNCIL ARCHITECTURAL AWARD